How Multi-Academy Trusts Can Use Student and Alumni Voices to Inspire, Guide Careers, and Drive Fundraising Efforts

A member of the alumni community recording their story

Multi-Academy Trusts (MATs) are transforming education across the UK, bringing together groups of academies under a single governance structure to share resources, expertise, and best practices. While the focus often lies on academic performance and operational efficiency, there's an untapped resource within these trusts that holds immense potential…the voices of alumni and current students.

Independent schools have long recognized the value of well-established alumni communities to drive support and fundraising. Their networks are often robust, contributing significantly to school development initiatives. There are cost-effective, impactful strategies available that can help MATs harness the same power to benefit their schools and communities, not just in fundraising, but in supporting pupils’ futures too.

Imagine a platform where past and present stories come together to inspire, connect, and drive meaningful change. This is where SocialArchive steps in. By capturing alumni and student voices, MATs can foster a culture of pride, belonging, and ambition, while simultaneously enhancing careers education and fundraising efforts, all without the need for significant resources.

Why Alumni and Student Voices Matter in MATs

Chalkboard showing the word 'possible'
  1. Shared Identity Across Schools
    MATs often encompass a diverse range of schools, each with its unique history and culture. Alumni stories serve as a bridge, creating a shared narrative that fosters a sense of pride and continuity across the trust. These stories remind current students and staff that they are part of something bigger.

  2. Role Models for Current Students
    Hearing from alumni who have walked the same hallways and faced similar challenges can be incredibly motivating for students. Real-life success stories provide relatable role models, showing students the diverse paths they can take in life; from university achievements to apprenticeships, entrepreneurial ventures to community leadership. These voices help pupils see what’s possible.

  3. Building a Culture of Belonging and Aspiration
    Engaging with alumni and student voices helps build a strong, aspirational community within MATs. It reinforces the idea that every student’s journey is valued and that their experiences contribute to the Trust’s evolving story. This culture not only improves engagement and morale but also enhances careers learning by rooting it in real, local success.

Capturing Voices with SocialArchive

SocialArchive makes it easy for MATs to collect, preserve, and showcase stories from their communities, whether to inspire pupils, engage alumni or support development goals.

  • Seamless Collection: Gather alumni career journeys, student reflections, and oral histories from across all academies in the trust. SocialArchive’s user-friendly platform makes it easy for contributors to record responses at their convenience.

  • Centralised Archive, Local Impact: While MATs can manage a central archive, each school retains the ability to highlight stories that resonate with its specific community. This allows career insights to be shared trust-wide or tailored to local needs.

  • Interactive Careers & Engagement Tools: Move beyond static yearbooks or one-off events. With SocialArchive, MATs can create a library filled with career stories;  searchable, transcribed, and available on demand for pupils exploring their futures.

Driving Fundraising Efforts

  1. Emotional Connection Fuels Giving
    People donate to causes they feel connected to. By sharing powerful alumni stories,  including how schools shaped their career journeys, MATs can build emotional connections that inspire generosity. Alumni who feel their stories matter are more likely to give back, financially or through mentoring.

  2. Storytelling in Campaigns
    Effective fundraising is rooted in authentic storytelling. SocialArchive helps MATs craft compelling narratives that showcase the impact of education not just on academic results, but on life outcomes. These stories can strengthen campaigns for new facilities, activities, or pupil enrichment.

  3. Multi-School Campaigns with Career Impact
    For MATs, the ability to coordinate trust-wide fundraising campaigns is a significant advantage. SocialArchive allows trusts to showcase aligned goals, like improving STEM pathways or expanding careers support, backed by real alumni success stories that demonstrate the long-term impact of those initiatives.

 Practical Ways MATs Can Use SocialArchive

graphic showing a connected community
  • Alumni Career Spotlight Series
    Feature a monthly story from an alum who attended one of the trust’s schools, focusing on their career path, lessons learned and advice for students. Share across websites, social media and events to inspire and inform.

  • On-Demand Careers Library
    Create curated collections of video or audio responses to career questions. Pupils can search by interest area, industry, or pathway, providing an accessible, trusted careers resource from people who’ve been in their shoes.

  • Enriching Events with Storytelling
    Use alumni content at open days, careers events, and fundraising events. Dynamic video montages and themed storytelling sessions help demonstrate the trust’s value and long-term impact.

The voices of alumni and students are powerful tools for building vibrant, connected communities within Multi-Academy Trusts. And when captured thoughtfully, they can serve a dual purpose: inspiring future careers and supporting future fundraising.

By leveraging SocialArchive, MATs can bring their stories to life, preserving the past, capturing the present, and inspiring the future.

Ready to unlock the potential of your MAT’s community? Discover how SocialArchive can help you collect career stories, connect communities, and build a stronger, more inspiring future for your pupils by booking a demo today.

Key Takeaways

  • Voices build identity: Alumni stories create a shared narrative across diverse schools in a MAT.

  • Careers impact: Relatable role models help pupils see real pathways: university, apprenticeships, entrepreneurship, service.

  • Belonging → engagement: Story-led culture strengthens pride, morale, and aspiration trust-wide.

  • Do more with less: Centralise collection; let schools surface local stories for their communities.

  • Always-on careers library: Searchable, transcribed audio/video stories support Gatsby-aligned CEIAG aims.

  • Fundraising that resonates: Authentic narratives create emotional connection and clearer campaign “why.”

  • SocialArchive fit: Capture voices at scale, organise by theme/school/pathway, and share as personalised, on-demand story collections.

Summary

Multi-Academy Trusts can turn student and alumni voices into a strategic advantage. By collecting short, real stories and making them easy to discover across schools, MATs inspire current pupils, enrich careers guidance, and fuel campaigns with proof of long-term impact. With SocialArchive, trusts can capture responses simply, manage them centrally, and let each school feature the most relevant stories, building pride, aspiration, and support across the entire community.

FAQs

Why do alumni and student voices matter for MATs?
They connect diverse schools with a shared identity, provide relatable role models, and demonstrate long-term impact beyond exam results.

How does this help careers education?
Pupils can browse on-demand stories filtered by industry, pathway, or location, turning abstract options into concrete, local examples.

Can this support fundraising?
Yes. Campaigns grounded in real outcomes (told by alumni) create emotional connection and trust, improving donor response and advocacy.

How do we manage stories across multiple schools?
Use a central archive for collection and governance, while allowing each school to surface the most relevant content for its community.

What does SocialArchive provide for MATs?
Simple collection links, transcription, searchable libraries, and trust/school-level curation, so you can capture, organise, and share stories at scale without heavy lift.

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